The third quarter delivered net sales of SEK 1,024m, an increase of 23.8%, and EBIT of SEK 58m, corresponding to a margin of 5.6%. A year ago, while our warehouse automation was going live, the same quarter ended with EBIT of SEK 2m. EBIT was SEK 116m YTD, compared with SEK 62m in 2025.
The third quarter delivered net sales of SEK 1,024m, an increase of 23.8%, and EBIT of SEK 58m, corresponding to a margin of 5.6%. A year ago, while our warehouse automation was going live, the same quarter ended with EBIT of SEK 2m. EBIT was SEK 116m YTD, compared with SEK 62m in 2025.
| Third quarter | January - 30 September |
| • Net sales of SEK 1,024m (827).• Sales growth was 23.8% (8.5%).• Gross margin of 41.5% (42.2%).• EBIT of SEK 58m (2). One-off items affecting operating expenses for the quarter amounted to SEK 0m (-12).• EBIT margin of 5.6% (0.3%).• Earnings for the period SEK 35m (-19). | • Net sales of SEK 2,920m (2,685).• Sales growth was 8.7% (8.9%).• Gross margin of 43.0% (42.9%).• EBIT of SEK 116m (62). One-off items affecting operating expenses for the period amounted to SEK -21m (-13).• EBIT margin of 3.9% (2.3%).• Earnings for the period SEK 44m (7). |
THE BEAUTY POWERHOUSE KEEPS GROWING STRONGERFor many years, we have invested in building a Lyko capable of becoming larger than it is today; in logistics, technology, stores and our brand platform. At times those investments have weighed on profitability. Now, together with the extensive work to make our operations more efficient, they are starting to pay off.
The third quarter marks a major leap in the right direction. Sales are developing positively, gross margin held at 41.5% and our cost base continues to decline according to plan. Together, these factors allow a greater share of our sales growth to translate into improved profitability.
A REFINED RECIPE FOR PROFITABLE GROWTHThroughout the year, we have improved how we plan and execute our commercial activities, becoming more effective at driving sales while keeping a clear focus on profitability. As a result, sales performance in the third quarter was more in line with the second quarter, in which we prioritised margins over volume.Gross margin will vary between quarters, and that is a natural part of our business. Competition, promotional intensity and the composition of our sales all play a part. A more favourable product and promotional mix strengthens profitability, while a less favourable one has the opposite effect. Our focus remains on strengthening the underlying business.
Our own brands continued to grow, reaching sales of SEK 117 m in the quarter, an increase of 10.7%, despite a high comparison base from last year’s viral campaign.Our average order value also remains high, which lets us spread order processing and delivery costs across a higher sales value.
Leaner Organisation show impact Our cost reduction programme continues to progress according to plan. The third quarter is the first in which the changes within our white-collar functions are having a more meaningful impact, and further effects are expected to materialise gradually over the coming quarters.Combined with a more efficient organisation, this means additional sales now contribute more to earnings than they did in the past.
MORE LYKO, CLOSER TO MORE CUSTOMERSWe continue to expand our physical presence, with a long-term ambition of opening 100 new stores. On Black Friday we open in central Örebro. It will be our 37th store and the first in Lyko Store, a more compact format developed for city-centre locations. Our stores strengthen our brand, increase visibility and help us reach new customers. Over time, we believe a larger store network can also make customer acquisition more efficient and reduce our need for paid marketing relative to sales. Our ambition is eight store investments next year. Since August, customers can also order from our stores via Wolt, with delivery within 30 minutes.
MADE FOR EVEN MORE LYKOAfter a period of substantial investments and organisational changes, both sales and profitability are now stabilising. Competition and market conditions will continue to influence our performance, but we have established a stronger and leaner operational base to grow from. Continued sales growth, combined with ongoing improvements across logistics, technology and our commercial operations, gives us opportunities to strengthen profitability further. We still have much work ahead of us. Our Christmas calendars have got off to a good start, and Black Month and the Christmas season, the busiest weeks of our year, are just around the corner. What makes me particularly optimistic is that many years of hard work are now showing up in our results. Thank you all Lyko-fans!
Rickard Lyko, CEO and Founder, October 22, 2026
För mer information, vänligen kontakta
Rickard Lyko, CEO, Lyko+46 (0) 76 026 74 28, rickard.lyko@lyko.com
Tom Thörnblom, Head of Communication & Investor Relations, Lyko+46 (0) 72 555 01 90, tom.thornblom@lyko.com
Om Lyko
Lyko Group AB (publ) är en skönhetsspecialist som brinner för att göra skönhet tillgänglig, inspirerande och rolig för alla! Med marknadens bredaste sortiment, en beauty playground där du kan utforska allt kring produkterna och bli en del av en inspirerande community.
Vår verksamhet sträcker sig över åtta länder via Lyko.com, Lyko-appen och 36 butiker i Sverige, Norge och Finland. Vi hanterar hela kedjan, från produktutveckling i våra labb och tillverkning i vår fabrik i Göteborg till lagerhållning och försäljning till frisörer och återförsäljare. Verksamheten sysselsätter närmare 1000 personer.
Lyko är noterat på First North Premier Growth Market. Avanza Bank, +46(0)8-409 421 20, corp@avanza.se, är bolagets Certified Adviser. Besök Lyko.com för mer information.
Denna information är sådan information som Lyko Group AB är skyldigt att offentliggöra enligt EU:s marknadsmissbruksförordning. Informationen lämnades, genom ovanstående kontaktpersoners försorg, för offentliggörande den 2026-10-22 07:00 CEST.
Bifogade bilder
Lyko Group AB 2026 Q3
Bifogade filer
ENG Lyko Interim Report Q3 2026